What to expect at Apple’s September 10 iPhone event

New-ish Watches

The acquired a big improve at this event final yr, so that you’d do properly to hold your wearable expectations fairly low this time. The rumor mill has been surprisingly quiet, so it is potential that Apple simply does not announce a Series 5 mannequin this yr. Hints in early variations of 13 recommend that Apple will launch ceramic and titanium Apple Watches, however that is no assure of a Series 5 — that may simply refer to extra premium variations of the prevailing Series 4.

Normally, we might be fairly bummed at the likelihood that Apple does not launch a brand new model of Watch. The factor is, the Series Four has been so good that we may simply see Apple holding it within the highlight for an additional yr. It does not harm that watchOS 6 might be launched quickly — it is one of many greatest updates the Apple Watch has ever acquired, and packs options like a standalone App Store, ambient Noise alerts, menstrual cycle monitoring, assist for audiobooks and voice memos and presumably even sleep monitoring.

Apple TV+

Content Rules Everything Around Me

Apple cannot simply depend on iPhones to generate record-breaking revenues anymore, so it turned its consideration to add-on providers to assist enhance its backside line. We would not be stunned if Apple took a while on-stage to extra clearly lay out its launch and pricing plans for Apple TV+ and Apple Arcade, which can provide authentic video content material and unique video games, respectively. We have already got a reasonably good thought of what to expect, although: Bloomberg suggests TV+ may go reside in November for $9.99/month, and Apple Arcade is alleged to value $4.99/month when it launches this Fall.

In addition to iPhones and iPads, Apple Arcade video games might be playable on Apple TVs, too. It’s no shock, then, an up to date model of the corporate’s streaming field will most likely — and briefly — be introduced at the event. A tweet from @never_released, an account that has beforehand shared correct details about upcoming Apple {hardware}, means that the brand new Apple TV will pack the identical A12 chipset used within the XS sequence and the 2019 iPad Air. The A10X Fusion presently used within the Apple TV 4K is actually no slouch, but when the video games accessible by Apple Arcade are as spectacular as the corporate appears to assume they’re, this added horsepower will are available particularly helpful.


Updated timelines

Yes, that is going to be a {hardware} heavy present, however we’ll additionally get launch dates for a number of the firm’s greatest new software program releases. Apple usually begins delivery the primary of its new iPhones round two weeks after its stage present, so expect the iOS 13 replace to go reside round then. We’re anticipating Apple introduced availability for the 6 and macOS Catalina updates across the similar time, although we won’t rule out the likelihood that at least one among them may break cowl slightly earlier. And whereas Macs do not often get a lot consideration at these September occasions, we’re hoping in opposition to hope Apple will let slip when the ludicrous Mac Pro will hit retailer cabinets.

Plenty of maybes

Apple has reportedly been engaged on a Tile-like monitoring gadget that you just’re meant to stick on, say, your pockets or keys. iOS 13 comprises references to a tool known as the “Tag,” and it is onerous to think about that title making use of to something however this Bluetooth-enabled tracker. When you think about that iOS 13 is about to launch in mere weeks, that is nearly as good a time as any for Apple to shine some mild on these items.


A Bloomberg report additionally means that Apple will exhibit new variations of its well-liked AirPods, this time packing options like noise cancellation and improved water resistance. Apple simply launched up to date AirPods earlier this yr, so if true, the information may come as a blow to individuals who already splurged on these minor updates. Still, as I write this, these second-generation AirPods are on sale for about $30 at sure retailers — if that is not a transparent signal that Apple is attempting to promote by some current inventory forward of a brand new product announcement, I do not know what’s.

Oh, after which there’s the HomePod. Apple has apparently been engaged on a lower-cost mannequin, which frankly looks like a a lot better thought than attempting to push a sensible speaker at choosy audiophiles. (I’m satisfied Samsung hasn’t launched its personal Galaxy Home speaker as a result of it does not need to butt up in opposition to the identical gross sales issues the HomePod did.)

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