The solo artist and former member of One Route was in Hong Kong experiencing electric racing for the primary time at Spherical 5 of the Formula E championship.
And Payne was impressed with what he noticed on the metropolis centre occasion as he was proven the ropes by series founder Alejandro Agag.
The 25-year-old was notably eager to spotlight the eco-friendly expertise and cost-saving laws that he feels will resonate along with his personal fanbase.
“It is a great message to spread having a more sustainable sport,” he stated.
“We’re the longer term generations of this planet so it is very important unfold the message [about sustainability].
“Somebody was telling me a stat about electric automobiles on the street and since Formula E has began that has gone up quite a bit.
“We simply went out within the BMW i8 for the primary time and it’s an incredible car, wonderful speeds that it’s in a position to attain however with a sustainable supply, which is admittedly cool.”
Payne was pushed on a sizzling lap of the Hong Kong ePrix circuit by Agag, with the pair broadcasting on Instagram reside because the pop famous person tried to attract a portrait of his host behind the wheel.
The video drew 30,000 reside viewers whereas the singer later posted a photograph of himself strapped into the car which has gathered over 400,000 likes.
Agag is hoping that associating with celebrities who’ve such a large attain will open up his series to new audiences.
“In Formula E we have this target of getting to a younger demographic,” he stated.
“We need to get new fans into motorsport, and the issue with motorsport is that the fanbase is rising older.
“Having the assistance of individuals like Liam attain that viewers and get them hooked into the game, which is essential.”
Supermodel Naomi Campbell, who Payne is reportedly relationship, was additionally current on the Hong Kong race whereas Rita Ora, Elizabeth Hurley, Justin Theroux and Wayne Rooney have all been seen at occasions up to now this season.
British ace Sam Hen is presently prime of the drivers’ standings regardless of being stripped of a win in Round Five due to a clash with Andre Lotterer.
The Championship subsequent heads to Sanya in China for Spherical Six on March 23 earlier than returning to Europe with races in Rome, Paris and Monaco.