In a nutshell: Coca-Cola’s new Star Wars bottles with glowing lightsabers are certain to be coveted by collectors – that’s, if they will get their arms on them. The OLED-equipped beverage containers are solely being bought in Singapore and in extraordinarily very restricted portions. Good luck discovering one.
Star Wars is a merchandising juggernaut and Coca-Cola is cashing in on the fandom. The beverage maker’s Singapore division has partnered with the advertising and marketing specialists at Inuru to supply a restricted run of interactive Star Wars Coca-Cola bottles.
The bottles function two designs – crimson and blue lightsabers for Kylo Ren and Rey, respectively. They make the most of paper-thin printed digital circuits which, when touched – as one would when choosing up the bottle to have a sip – completes the circuit and illuminates an OLED that makes the lightsaber glow.
Per Mothership, the bottles can mild up about 500 instances (with a median five-second contact per activation) earlier than their battery expires.
The unhealthy information? Aside from being restricted to the Singapore market, solely 8,000 examples are being produced. Interested events within the area must remedy riddles on social media to trace down certainly one of 45 secret places the place the bottles are being bought. What’s extra, the “Galactic Hunt” is just going down over the subsequent three weekends.
Additional particulars might be discovered over on Coca-Cola’s Singapore portal.
Star Wars: The Rise of Skywalker lands in theaters on December 20.
Masthead credit score: Geek Culture